pricing

Low Self-Esteem and Defending Your Value as a Creative by Michael Jin

As a creative working within a creative field, we are tasked with not only creating work, but attributing value to it in the form of our pricing. This is a tricky process and one which many books have been written about. Certainly, you can look at pricing across the market and place yourself somewhere that you deem reasonable based upon factors such as experience, brand recognition, quality of work, etc. and it would be a decent solution to the problem, but what happens when you run into a situation where the market is saturated with hobbyists who are willing to work for a credit or some paltry sum that is not viable to build an income from? Do you value your time and work the same way they do? Do you stick to your guns and charge based on what you need in order for all of this to be worth it to you? Do you pack up and find another line of work?

Read More